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In Oklahoma, advertising for medical marijuana and products must avoid misleading or deceptive content. Ads cannot suggest marijuana has curative effects or promote excessive use. Depictions of minors consuming marijuana, or any imagery appealing to children, including toys, cartoons, or cartoon characters, are prohibited. Additionally, the overall design of advertisements must not be especially attractive to those under eighteen. The aim is to ensure that marijuana advertising is responsible and does not target or appeal to underage individuals.
Discounts / Promotions:
Allowed
Creative Guidelines:
Focus on Responsible Use: Highlight the medicinal benefits and proper use of products without suggesting overconsumption or unverified therapeutic claims.
Design for Adults: Ensure all design elements and messaging are tailored to an adult audience. Avoid colorful or playful designs that could attract underage viewers.
Clear and Accurate Information: Provide truthful and non-misleading information about the product's benefits and usage. Include necessary disclaimers about the effects and legal status of medical marijuana.
Synopsis:
Advertising for medical marijuana and medical marijuana products shall not contain any statements, illustrations, or other material that:
(1) Is deceptive, false, or misleading;
(2) Promotes overconsumption;
(3) Represents that the use of marijuana has curative or therapeutic effects;
(4) Depicts a child or other person under legal age consuming marijuana;
(5) Depicts objects such as toys, cartoons, cartoon characters, or similar images, which suggest the presence of a child, or any other depiction designed in any manner to be especially appealing to children or other persons under legal age to consume marijuana; or
(6) Has any manner or design that would be especially appealing to children or other persons under eighteen (18) years of age.
Disclaimer
Please note that we are not legal professionals, and the information provided in this article should not be interpreted as legal advice. We strongly recommend consulting with legal counsel to ensure compliance with all applicable laws and regulations.