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Wondering how to stand out in a sea of social media and text promotions this 420 season? Video messaging may be the game-changer you’re looking for. By embedding short clips or ads directly into your SMS or MMS campaigns, you can capture customers’ attention the moment they open your message—no extra clicks needed.
Think of sending a THC seltzer promo or a high-energy brand video right to someone’s phone, creating an instant interactive experience that drives curiosity and sales. This approach seamlessly integrates with social, display, and online video, keeping your brand at the forefront of engagement.
But it’s not just about flashy videos; it’s about unifying your entire marketing strategy. Combine video texting with OLV units or performance native ads for a retention and acquisition double-whammy. This means your loyal customers keep coming back—thanks to exciting, interactive campaigns—while new customers discover your brand through innovative cross-channel tactics. From the first text all the way to the final purchase, you’ll be creating a cohesive experience that mirrors your social and online efforts.
